Honest Health is a direct-to-consumer healthcare start-up with a mission to make prescription-strength wellness treatments accessible to everyone. We’re backed by the UK’s first and largest compounding pharmacy, which allows us to offer products that are personalised. We're also backed by Founders Factory, a leading European accelerator. We have a unique opportunity to democratise access to a range of exciting treatments, which are currently only available via expensive, poorly-run private medical clinics and spas.

Our first brand is Freshman (getfreshman.com), a digital platform offering compounded, prescription-strength solutions for men’s hair loss. But that’s just the beginning.

The Head of Growth is a critical addition to the team, working closely with the founders to build and execute a growth strategy across paid, earned, and organic campaigns for a new suite of products under a brand new vertical. This is a unique opportunity to be part of essentially a new start-up from Day 0.

Responsibilities:

  • Own all paid and organic marketing channels, focusing on efficiency and MoM member growth
  • Build a community platform and social strategy to engage and learn from existing and potential members
  • Manage performance marketing P&L and optimise daily media spend based on well-reasoned and data-driven attribution
  • Continually analyse performance and recommend strategic and tactical changes to drive ROI
  • Build creative tests around new product features, placements, landing pages and audiences to optimise conversion
  • Drive improvements in churn reduction and re-engagement
  • Build and scale a best-in-class marketing team

Requirements:

  • Strong growth marketing experience in a B2C setting
  • Have previously built a successful consumer brand - DTC experience a bonus
  • Tested and implemented an omni-channel marketing strategy
  • Managed a P&L and scaled revenue
  • Strong analytical and Excel skills, with attention to detail
  • Sourced, on-boarded and managed content producers and agencies
  • You have a personal connection to health and wellness
  • You are kind to people, get along well with others, have a positive attitude

Bonus:

  • Entrepreneurial mindset
  • Ability and desire to thrive in a fast paced-environment, showing strong leadership and bold execution
  • Fluency in unit economics
  • Strong creative skills and basic understanding of Photoshop
  • Built and led successful and cohesive marketing team(s)

Benefits:

  • Potential for growth and leadership opportunities as the business scales
  • Opportunity to participate in the upside with a generous equity and options allocation
  • Desk space in fully-serviced office with table tennis table, scooters and breakout spaces
  • Catered lunches 2 days a week, unlimited breakfast, healthy snacks, and freshly ground coffee

Salary range £45,000 — 55,000

Generous equity and options allocation